How to be Champions for Kids

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It seems that once you become a parent, you also become a champion for kids in general. You understand better. You get it.

Once I became a parent, my eyes opened wider. I began living a life that is more conscious of others. I paid attention. I listened to stories of children who eat their only meal of the day at school, and don’t even finish their meals because they want to bring a little bit home for later. I began donating clothing and goods to women’s shelters, rounding up at the cash register for charity, and taking regular food donations to the local food pantry. I began supporting brands that give back. It may not be enough to help everyone, but it is what I can do that will at the very least, help someone.

You see, some people, like me, choose to give in the smaller ways. When I can, how I can. Sometimes opportunities for giving just present themselves. That is why I write often about acts of kindness and ways to pay it forward here on this site. Because I hope that to the readers, those suggestions may actually be opportunities presenting themselves.

Adelaide Schaeffer, on the other hand, chooses to go big. She is the founder and executive director of Champions for Kids, an organization that makes it simple to give children in local communities the resources they need to thrive. She tirelessly works towards fulfilling the mission of making sure that children should feel cared for and protected, to provide them with the resources an support needed for each child to become a healthy adult and a productive member of society.

Last year I attended the Champions for Kids summit, and witnessed firsthand how passionate Adelaide, her team, and their supporters are towards this effort. The organization selected a handful of bloggers who support the organization and its mission, and invited us to be in attendance at the event.

The core values of Champions for Kids are simple, yet profound, and drive their efforts to “mobilize millions” to help children. They believe wholeheartedly that, as their mission says, “All children should have: Someone who cares; a Place to belong; Hope for tomorrow and provisions for their journey. All children.”

They also know that helping others does not have to come in large doses. It can be as a simple act of kindness or a larger gesture. Therefore, Champions for Kids has a goal of creating change by getting people in to the habit of giving. Champions for Kids works with consumer product companies to create engaging, innovative programs to mobilize people to service. They created monthly project ideas around this concept. SIMPLE Giving is a Champions for Kids program that makes it simple for you to help kids in your community. Previously I have participated in a few SIMPLE Giving campaigns in the community.

Children who eat healthy foods are better equipped to succeed both academically and socially. Yet finding wholesome snacks at an affordable price point can be a real challenge for parents. Too many kids in need in this country do not have access to healthier foods. Some do not have easy access to any food at all, for that matter. So Champions for Kids is teaming up with Dole, Emerald, Kellogg Company and Walmart for a SIMPLE Giving program.

Here’s how you can participate. Purchase and donate a snack food items at your local participating Walmart from August 1-18. There will be purple donation bins at the front of all participating stores. Just place the item your purchased in the purple bin, and all of the donations will go right back into your very own community. Click here to see if your local store is participating.

Champions for Kids Simple Giving Snacks Project

To celebrate Champions for Kids along with Dole, Emerald and the Kellogg Company, the Motherhood is hosting a Twitter party to spread the word about simple ways we can help ensure that kids in our communities enjoy wholesome snacks that will help them thrive! During the party we’ll be sharing more ways to give in our communities, including Champions for Kids’ Simple Services Projects. These Simple Service Projects, like the one mentioned above, are easy ways for people to help the kids in their own community. Learn more by joining us for the #SIMPLEGiving party!

When: Monday, August 4, 2014, at 1p ET / 12p CT / 10a P
Where: On Twitter – follow the #SIMPLEGiving hashtag to join the conversation. Get the details and RSVP at
Hashtag: #SIMPLEGiving
Prizes: Five prizes will be given to randomly selected participants who answer the trivia questions correctly. Each prize includes a $50 Walmart gift card.
Hosts: @theMotherhood, @theMotherhood25, @CooperMunroe, @EmilyMcKhann
Sponsor: @Champions4Kids

Let’s start the party right now. Tell me, how do you give to others in your community?

Champions for Kids Simple Service Projects

Disclosure: I participate in this program on behalf of Champions for Kids and The Motherhood. All opinions are my own.



  1. I love the idea of giving to local kids/families in need.

  2. I love the quote “All children should have: Someone who cares; a Place to belong; Hope for tomorrow and provisions for their journey. All children.” It’s so true and as adults it’s so important for us to help out!!! My kids and I participate in donating locally during all different seasonal drives.

  3. I completely agree that we should all do what we can. We may not be able to make grand gestures, but to give in the smaller ways really does make a huge difference!

  4. What a fantastic cause! I will look for those purple donation bins!

  5. This is such a great cause – my next visit I will definitely be donating.

  6. It definitely takes a village, and we all need to take care of all kids. This is great.

  7. Love Champion For Kids, what a great program and a wonderful way to give!

  8. Ann Bacciaglia says:

    Fantastic idea as it is so important to give back to our community. Thank you for sharing the twitter party details with us!

  9. I love when local stores set up these programs that help the local children. Our local Walmart does that, as does other local stores.

  10. I love this idea. It is for such a good cause.

  11. Such a great campaign. This is a fantastic cause.

  12. What great ideas. I love that you can be a champion for kids. Such a great program.

  13. I’ve done work with these guys in the past before. They do great work!

  14. This is a great program. So nice so many are participating.

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